Seasonal Dating Hub

Seasonal Dating Hub

Bumble wanted to increase their SEO efforts and use targeted content to rank for a greater range of non-branded keywords. I was brought on to write articles for their test run—the Seasonal Dating Hub.

After seeing early success from my work, Bumble expanded the writer team and the project scope to include Bumble Date, Bumble For Friends, and Badoo. I covered articles across all sections, and the Seasonal Dating Hub has quickly risen up the rankings, drawing searchers to download Bumble. This project has now been running for two years and counting!

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Feedback from Bumble stakeholders

  • “Thanks again for another wonderful article. There are many great variations of keyword placements and H2s, as recommended in our brief - look forward to seeing this live!”

  • “Another fab article from Chloe that's hit all our suggestions and more!”

  • “A super fun and absolutely on-point article from an SEO perspective. Only 1 small amendment in the last paragraph, but once accepted all good to go from our end. Thank you!”

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